Manage your Rentals More Easily in 3 Steps

By Becky Bower

It’s undeniable that the advancement of technology within the past 5 years has not only significantly changed the rental housing industry, but will continue to shape applicant acquisition and communication practices for years to come. Even the National Apartment Association can’t deny that the housing/technology opportunities are there. While some real estate agents and independent rental owners continue to do offline, in-person rent and fee collections only, you want to incorporate online options to keep your rental properties competitive.

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How to Cater your Rental Listing Ads to the Perfect Applicants

By Becky Bower

I have to hand it to you, marketing a vacancy to rental applicants is no easy feat. Alongside frequently posting listings and scheduling property tours, you have to write attractive listing ads. You essentially have to know what your applicants want— and how your property fulfills those needs and wants. In order to obtain peak season success, nail out your marketing strategy so you can cater your rental listing ads to the perfect applicants.

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Secrets to Advertising your Rental to Top Tenants

johan-mouchet-196729This post was written by Dana Dunford, CEO at Hemlane

As an experienced landlord and real estate investor, you understand that qualified tenants bring a steady cash flow. And, a difficult or unqualified tenant will cost you everything. Hopefully you are set up with background and credit check reporting through ApplyConnect, which will mitigate your risk during the screening process.

How do you make sure that the rest of your marketing and leasing process is also effective? Here are some tips on advertising your rental property to attract top tenants and reduce time spent on unnecessary and unqualified tenants.

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Be Wary, Tenants can Forge their own Credit Report

By Becky Bower

fradulent credit reports landlords realtors rentersIn this day and age, most Americans have become extremely critical about the type of information they receive. Whether they’re analyzing the true sugar amount of their favorite Summer-time drinks or the overwhelming number of articles coining the phrase ‘fake news’, unfortunately you can’t stop there. With a simple internet connection, your rental applicants can now forge their own credit reports.

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